CHANNEL LETTERS

Channel letter signs are the most eye-catching and attention-grabbing signage choice for your retail store front. They are 3-dimensional letters separately illuminated that are sure to attract customers to your store.

front lit

Front lit channel letters are the most common type of channel letter and they draw attention during the day or night.

reverse "halo" lit

Reverse lit channel letters are used by clients who want an impactful, classy look for their signage. The letters are mounted away from the wall so that the light forms a halo behind them, which is why they’re often called “halo” or “backlit” letters.

front/back lit

The combination of front and back lighting combines to create a dramatic effect. The effect is stunning and more dramatic than illuminating from either side. It’s the most striking design you can choose in terms of illumination.

What are they?

Most channel letters are three-dimensional and made of sheet metal cut to create the letter shape. The letters can be painted to the color of your choice and we can match any custom color. Channel letters use LED lights to illuminate either the face or the back of the letters. This is done with a translucent acrylic face and LED lights that shine from within the letter itself. Front lit channel letters are the most common type of channel letter and they draw attention during the day or night. All our letters are U.L. listed, and we only use the highest quality materials along with field-proven components when producing your sign.

FRONT LIT LETTERS

Front lit channel letters use LED lights to illuminate the face of the letters. This is done with a translucent acrylic face and LED lights that shine from within the letter itself. Front lit channel letters are the most common type of channel letter and they draw attention during the day or night.

REVERSE (HALO) LIT LETTERS

Reverse channel letters have a metal face instead of an acrylic one and are fitted with aluminum returns. They are mounted away from the wall so that the light forms a halo behind them, which is why they’re often called “halo” or “backlit” letters. The distance that they’re mounted from the building enables the halo of illumination around each individual character, helping the letters to stand out.

FRONT & BACK LIT LETTERS

In this option, the channel letters are illuminated both from the front and the back. The effect is slightly different and more dramatic than illuminating from either side. It’s the most striking design you can choose in terms of illumination.

OUR GALLERY

Channel letter signs are eye-catching and professional, which is why many store owners choose them. You can see channel letter signs used by national brands and chains, because they’re an integral part of their branding. Therefore, channel letter signs are the best choice for grocery stores, restaurants, and retailers seeking to enhance their brand recognition.

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